Influencer Marketing Terminology

Andrew Kamphey
Andrew Kamphey
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COURSE DESCRIPTION

As you begin working with brands and companies, you’re going to come across a lot of metrics when communicating back and forth. It’s important to understand these key terms so that you can confidently discuss and understand the potential deals in place.

KEY TOPICS COVERED IN THIS COURSE:

  • Engagement Rate
  • CPM
  • ROI
  • CPC
  • EMV
  • KPI
  • Over-Index
  • Average Likes
  • Reach
  • Growth Rate
  • Churn

Course Features

  • Lectures 13
  • Quizzes 0
  • Students 1199
  • Assessments Yes

  • Influencer Marketing Terminology 12

    • Lecture1.1
      Introduction
    • Lecture1.2
      Engagement Rate
    • Lecture1.3
      CPM
    • Lecture1.4
      ROI
    • Lecture1.5
      CPC
    • Lecture1.6
      EMV
    • Lecture1.7
      KPI
    • Lecture1.8
      Over-Index
    • Lecture1.9
      Average Likes
    • Lecture1.10
      Reach
    • Lecture1.11
      Growth Rate
    • Lecture1.12
      Churn
    • Lecture1.13
      What’s Next? (The Ultimate Influencer’s Guide to Bali)
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